Designs
Packaging design concept.
Software used: Adobe Photoshop, Adobe Illustrator and Adobe Dimension
English
![Red Rice - Front View (English)](https://cdn.myportfolio.com/a0d057f3-c025-42a5-889a-f623afff5ab8/2df668e4-3ec9-45af-b65d-51ae4c4a1eaf_rw_600.jpg?h=feec36fd9b058023a17362df5bedd526)
Red Rice - Front View (English)
![White Rice - Front View (English)](https://cdn.myportfolio.com/a0d057f3-c025-42a5-889a-f623afff5ab8/5f7d0a57-4eeb-473a-af3e-6e3cd0500149_rw_600.jpg?h=0211dfaa9d642cd29dbe76cdddb9466e)
White Rice - Front View (English)
![Red Rice - Side View (English)](https://cdn.myportfolio.com/a0d057f3-c025-42a5-889a-f623afff5ab8/3e09baf7-0459-48b0-b834-dac780ad7463_rw_600.jpg?h=07390d48685fd375018de7b9693312bc)
Red Rice - Side View (English)
![White Rice - Side View (English)](https://cdn.myportfolio.com/a0d057f3-c025-42a5-889a-f623afff5ab8/c864195c-2828-4a46-b7f9-077c4e9bc759_rw_1200.jpg?h=c84d1bd1c57fb6d058e3f2a65115448c)
White Rice - Side View (English)
French
![White Rice - Front View (French)](https://cdn.myportfolio.com/a0d057f3-c025-42a5-889a-f623afff5ab8/8ec41e49-0985-4127-b98c-2464d603633a_rw_600.jpg?h=05ae467b7e2c1197b6c5ab300c84d849)
White Rice - Front View (French)
![White Rice - Side View (French)](https://cdn.myportfolio.com/a0d057f3-c025-42a5-889a-f623afff5ab8/4768bf3b-f96b-4456-9840-c2e124fc7908_rw_600.jpg?h=cc9ded1fc95c41028347f7e661722041)
White Rice - Side View (French)
Idea
The design features a transparent lotus-shaped logo, which enables the customer to see the rice inside the bag.
Target Market
Nature and healthy food lovers in North America (US and Canada).
Languages
Canada - English and French
English on one side. French on the other
US - English Only
English on both sides.
US - English and Spanish
English on one side. Spanish on the other in limited regions.
Inspiration
- Lotus Foods (a real rice brand)
- Simple ad designs where the product is used to shape the logo